They might also learn that the audiences a given social network can deliver is a heck of a lot smaller than simple user counts for the services suggest. In turn, that means a lot of companies may suddenly find that assumptions they've made about social network users have to go out the window.
What users do on social networks, and how often.Pew has created a depth of insight into social networks that was previously absent in many business discussions. adults use leading social networks such as Facebook and Twitter. Marketers, entrepreneurs, software, developers, and those trying to influence public opinion will likely friend a new study from the Pew Internet Project that gives insight into how U.S.